Greg T. Spielberg

“And do you believe in ROI? Can click through keep your eCPMs high?”

In Journalism Economics on May 25, 2010 at 9:29 pm
The only problem with an Internet handle is tracking down the person behind one. LMcDuff08, an “experienced Wall Street banker” created this video and sung to the tune of Don McLean’s American Pie. It’s ingenious. Lady McDuff is the name of his dog, which reminds me of a valuable Businessweek community member I remember from last year. Holly Garfield (who, like LMcDuff08, seems to be in his late 40s), combined the name of his cat — Garfield — with the name of his dog — Holly.

Thanks to Raghu Thricovil, a Ross
MBA aspirant who has this video on his blog.
  1. If I had a greenback for every time I came to… Incredible writing.

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